Rising demand for 3G, 4G & 5G enabled smartphones is driving the Roaming Tariff Market
The global roaming tariff market size is expected to reach USD xx billion by 2027, expanding at a CAGR of xx% from 2020 to 2027, according to a study conducted by Grand View Research, Inc. The increasing number of internet users is anticipated to positively influence the market growth. An increase in the subscription of LTE owing to broader network coverage is also anticipated to drive the growth. However, the availability of 3G- and 4G-enabled smartphones that provide high efficiency while roaming are bolstering the market growth. 4G provides low latency and enables users to access data and voice services when traveling abroad owing to the roaming agreements between different operators. This factor is also expected to contribute to the market expansion over the forecast period.
Moreover, the increase in number of internet users in developing countries along with the rising adoption of smartphones is unfolding opportunities for market growth. For instance, the number of internet users in developing countries accounted for 2,868 million in 2018. Also, according to GSMA, smartphones are expected to emerge as the leading and most popular mobile devices used by individuals across all regions by 2020, which is expected to boost the adoption of smartphones to a total of 80% by 2025.
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Additionally, the rise in international tourism activities is also one of the factors expected to drive the market growth. The Australian Government revealed that 8.6 million international tourists visited Australia in June 2017. In addition, the Australian government updated its Memorandum of Understanding (MoU) with China, India, and Australia in 2016, 2014, and 2017 respectively for encouraging tourism activities.
The launch of 5G services in 2020 is anticipated to provide growth opportunities owing to better coverage and enhanced network capacity, thus offering customers high-quality roaming services. However, government regulations are expected to reduce the tariff margins of network providers, thereby restraining the market growth.
Roaming Tariff Market Major Service providers Insights:
Some of the prominent players in the roaming tariff market include AT&T Inc.; America Movil; Bharti Airtel Ltd.; China Mobile Ltd.; Vodafone Group plc; Verizon Communications Inc.; Telefonica SA; Sprint Corporation; Deutsche Telekom AG; Digicel Group. The market is highly consolidated and characterized by high competition. The companies are particularly focusing on mergers and acquisitions as part of their growth strategy to hold major market share. Reduced prices of roaming tariffs have resulted in increased price competition among key operating players.
Roaming Tariff Market Report Highlights
The international roaming type segment accounted for a market share of over 70% in 2019. Even though the segment is expected to witness highest growth over the forecast period the ongoing spread of coronavirus since last few months negatively impacted the growth with reduced international tourism
The wholesale roaming segment was valued at over USD xx billion in 2019 and is expected to expand at a CAGR exceeding xx% from 2020 to 2027 owing to the increasing number of tourists visiting different countries
The data segment held the largest market share of over 60% in 2019 owing to a significant increase in the number of smartphone users
Asia Pacific is expected to witness substantial growth owing to the rising disposable income and increase in the adoption of smartphones coupled with significant number of internet users in the region
The market is highly consolidated and characterized by high competition with the presence of major global players who focus on introducing different roaming tariff plans to enhance their market presence
The companies are also carrying out mergers and acquisitions in an attempt to capture major market share. For instance, in March 2019, America Movil announced the acquisition of Nextel Telecommunications Ltd. Through this acquisition, the company expects to strengthen its position in Brazil market and expand its spectrum portfolio, coverage and quality, and subscriber base
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Grand View Research has segmented the global roaming tariff market based on roaming type, distribution channel, service, and region