Demand for packaged food and ready-to-eat meals are expected to drive the market for self-adhesive labels

The global self-adhesive labels market size is projected to grow from USD 46.5 billion in 2020 to USD 59.2 billion by 2025, at a compound annual growth rate (CAGR) of 4.9% during the forecast year. The growth is attributed to the change in style of labeling, innovative & sustainable labeling solutions, increasing urban population leading to the increase in demand for home & personal care products, and boost in demand for packaged food and ready-to-eat meals, due to the rising working population.

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A large number of self-adhesive labels are used in the food industry for fresh food, meat, fish, seafood, fresh produce, poultry, and ready meals. Increase in demand for convenience and quality food products has led the market for self-adhesive labels.

In terms of volume, the release liner segment led the self-adhesive labels market in 2019

Release liners, by type, accounted for the largest market share in the self-adhesive labels market. Release liner labels are normal self-adhesive labels with an attached liner; they can be made available in different shapes and sizes, as they have the release liner in place to hold labels when they are die-cut. Release liner labels can be easily cut into any shape, whereas linerless labels are restricted to squares and rectangles. However, the market for linerless labels is projected to grow at a steady rate, as is the market for release liner labels. This is because linerles labels are preferred from an environmental point of view as their production generates less wastage and requires less paper consumption.

The APAC region is projected to lead the self-adhesive labels market, in terms of both value and volume from 2020 to 2025. The usage of self-adhesive labels in the region has increased due to cost effectiveness, easy availability of raw materials, and demand for product labeling from highly populated countries such as India and China. The increasing scope of applications of self-adhesive labels in the food & beverage, healthcare, and personal care industries in the region is expected to drive the self-adhesive labels market in APAC. The growing population in these countries presents a huge customer base for FMCG products and food & beverages. Industrialization, growing middle-class population, rising disposable income, changing lifestyles, and rising consumption of packed products are expected to drive the demand for self-adhesive labels during the forecast period.

CCL Industries Inc. (Canada), Avery Dennison Corporation (US), Multi-Color Corporation (US), Coveris Holdings S.A. (Austria), Huhtamaki OYJ (US), and Fuji Seal International (Japan) are the key players operating in the self-adhesive labels market. Expansions & investments, mergers & acquisitions, and new product developments are some of the major strategies adopted by these key players to enhance their positions in the self-adhesive labels market.

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